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Sometimes the free-from ingredient labeling is useful (such as when someone with an allergy needs to identify certain ingredients in foods). Other times, these labels are misleading. It’s confusing when a label includes a free-from claim for an ingredient that wouldn’t normally be in the food product anyway — for instance, when orange juice is labeled “dairy-free” or “GMO-free.” Orange juice never contained either dairy or any genetically modified ingredients. The simple notion that a product is “free-from” also makes you think that it’s somehow better, or that the ingredient it is free from is “bad” or was removed.

Some food labels are free from so many different things that it may make you wonder, what is it actually? With the trend for gluten-free and dairy-free diets, these claims continue to cover packages. Labels may also include GMO-free, vegan, plant-based, egg-free, or nut-free. Some are just ridiculous, such as gluten-free water or GMO-free gin. Most of these labels are added for marketing purposes and don’t impact the health and safety of the food. But what do all of these free-from labels really mean?