Читать книгу The Story of the Sun: New York, 1833-1918 онлайн

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TO THE UNEMPLOYED—A number of steady men can find employment by vending this paper. A liberal discount is allowed to those who buy to sell again.

Before that day there had been no newsboys; no papers were sold in the streets. The big, blanket political organs that masqueraded as newspapers were either sold over the counter or delivered by carriers to the homes of the subscribers. Most of the publishers considered it undignified even to angle for new subscribers, and one of them boasted that his great circulation of perhaps two thousand had come unsolicited.

The first unemployed person to apply for a job selling Suns in the streets was a ten-year-old-boy, Bernard Flaherty, born in Cork. Years afterward two continents knew him as Barney Williams, Irish comedian, hero of “The Emerald Ring,” and “The Connie Soogah,” and at one time manager of Wallack’s old Broadway Theatre.

When Day got some regular subscribers, he sent carriers on routes. He charged them sixty-seven cents a hundred, cash, or seventy-five cents on credit. The first of these carriers was Sam Messenger, who delivered the Sun in the Fulton Market district, and who later became a rich livery-stable keeper. Live lads like these, carrying out Day’s idea, wrought the greatest change in journalism that ever had been made, for they brought the paper to the people, something that could not be accomplished by the six-cent sheets with their lofty notions and comparatively high prices.