Читать книгу The Story of the Sun: New York, 1833-1918 онлайн
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Day was a good-looking young man with a round, calm, resolute face. He possessed health, industry, and character. Also he had courage, for a man with a family was taking no small risk in launching, without capital, a paper to be sold at one cent.
The idea of a penny paper was not new. In Philadelphia, the Cent had had a brief, inglorious existence. In Boston, the Bostonian had failed to attract the cultured readers of the modern Athens. Eight months before Day’s hour arrived the Morning Post had braved it in New York, selling first at two cents and later at one cent, but even with Horace Greeley as one of the founders it lasted only three weeks.
When Ben Day sounded his friends, particularly the printers, as to their opinion of his project, they cited the doleful fate of the other penny journals. He drew, or had designed, a head-line for the Sun that was to be, and took it about to his cronies. A.S. Abell, a printer on the Mercantile Advertiser, poked the most fun at him. A penny paper, indeed! But this same Abell lived to stop scoffing, to found another Sun—this one in Baltimore—and to buy a half-million-dollar estate out of the profits of it. He was the second beneficiary of the penny Sun idea.