Читать книгу One Thousand Ways to Make a Living; or, An Encyclopædia of Plans to Make Money онлайн

341 страница из 353

Additional contact ought to be more easily obtained than the original contact, for the simple reason that if a producer supplies satisfactory eggs the person receiving them is almost sure to obtain other customers for him by speaking well of his product. It might be said that the reputation a parcel-post shipper makes with his first customers will very largely determine his success or failure in marketing by this method.

The matter of holding business once secured and securing additional business is important. One of the serious drawbacks of ordinary farming is the great irregularity of income during the year. The development of a regular parcel-post business in eggs and the numerous other products that may be marketed by this means will increase the income and distribute it better throughout the year. Once a customer has been secured, every endeavor should be made to furnish strictly high-grade goods and to deal fairly, promptly, and satisfactorily, so that the customer may be retained. When a reputation has been established for products of high quality and for fair dealing, the holding of customers and securing new ones will be a comparatively simple matter.

Правообладателям