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“Then the deluge! Greedy corporations cornered food supplies. The high cost of living became a bitter reality. And behold, press and public bewailing the extravagance of the American woman and comparing her unfavorably with her housewifely sisters across the sea!

“This is unjust. Give the American woman lessons in thrift along the modern lines of income and expenditure, and she will work out her splendid salvation. Throw light on food values, on fabrics and their adulteration. Teach the woman how to buy as well as how to utilize what she buys, and she will be able to solve, in her own way, the much discussed problem of the high cost of living. She will know what to do with father’s money.

“It is not possible in one short afternoon to discuss food values and modern methods of marketing, but when you have heard what these ladies and gentlemen have to say,” indicating the buyers in charge of their respective exhibits, “you will realize what you can save by knowing more about what you buy. I take pleasure in introducing Mr. Jones, the linen buyer.”

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