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Therefore, when new rules are introduced that contradict previously established ones – even tacit ones – employees must be made aware of them, and it is necessary to reach a consensus about the changes. After all, in order for a game to take place, every team member must want to follow the rules. If the rules change, it is essential to clear this with the team members, or else they will either try to keep trying to play in the old way or they will even make a game of “let’s show the bosses that they are wrong.” In any case, no good game will come of it.

The second reason why introducing new rules causes employee dissent is more complicated, and it involves people's yearning for self-expression. Everyone yearns for self-expression. If someone senses an effort to restrict him in this, he perceives it as an attempt to undermine his individuality.

As a result, imposing rules may indeed seem to conflict with freedom of self-expression, but this is not the case. Everyone experiences the urge to become a member of a team, to collaborate with others. One of the greatest pleasures that a person experiences in life is cooperative activity and communication with others. If a person is cut off from communication with others for some reason, he or she suffers. This is why one of the most severe punishments inflicted on criminals is isolation from society, the extreme measure of which is solitary confinement. From childhood on, we are surrounded by friends and classmates; we become members of clubs and engage in group activities with like-minded people. This makes for a full life. Most people have the urge to belong to a group, and not only as observer’s, but also as participant’s who make a valuable contribution. This is also part of self-expression. If this role is missing from a person’s life, he most likely will feel.